Testimonials

Sajeeta Saroop is a highly skilled, perceptive professional that would enhance any team, whether corporate or non-profit. At Mustel Group Sajeeta managed service for some of our top accounts, designing, executing and presenting results of qualitative and quantitative research with a deep understanding of clients’ strategic business goals. Her exceptional listening and presentation skills made Sajeeta a natural at conducting focus groups and in-depth interviews.

Internally, she proved to be particularly suited to our Human Resources needs. Sajeeta not only could easily relate to employees and hear their concerns, but also develop practical solutions to problems that arose. She ran popular employee engagement workshops, handled hiring and exit interviews and developed employment policies and manuals. We were pleased to continue working with Sajeeta after she took management positions at several major organizations, such as Canadian Cancer Society, BCAA, and Rapid Transit.

As Director of Volunteer Engagement and Human Resources at Muscular Dystrophy Canada, I had the extreme pleasure of working with Sajeeta Saroop, in her capacity of Director of Marketing and as members of the Senior Leadership Team.

She is a dynamic leader who brought a high level of expertise and enthusiasm as she developed and Implemented a new brand, engaged stakeholders in this nationwide effort, grew revenue, facilitated training and workshops, and partnered collaboratively with other functional leaders to help the organization function to its fullest. I was honoured to work with Sajeeta in one of the most enjoyable professional relationships of my career.

I contracted Sajeeta to work with our team to accomplish several goals. First, I needed a skilled facilitator that could work with a diverse team with strategic and complex goals. We needed to have a clear strategic plan, create a high performance team and navigate complex political issues.

This required someone who could manage the people involved, the complexities of very strategic business initiatives and quickly understand a multitude of other issues. She did this with enthusiasm and grace and allowed our team to be successful.

Sajeeta is a strategic, agile and adaptable leader who approaches her projects with thoughtful and compassionate professionalism. I had the pleasure of having Sajeeta as my manager while at the national office of the Canadian Cancer Society. At that time, she had stepped in on short notice to fill a vacant marketing leadership role which required her to manage a national rebranding campaign, among other responsibilities.

The campaign involved leading a nation-wide committee and coordinating with multiple internal and external stakeholders. Sajeeta's natural ability to motivate and inspire everyone led to the success of the rebranding campaign. Sajeeta has a calm, reassuring presence and leads with empathy, grace and wit. She showed me how to create logical solutions to achieve consensus in a manner that generously gives credit to all parties involved.

Sajeeta and I met when working at Hotelschool The Hague, where we both joined the Marketing & Communication department. From the moment I met her I was blown away by her wide-ranging expertise, infectious enthusiasm, and caring personality. On day one, she dove right into the organization trying to understand it fully and not being afraid to ask those sometimes painful but necessary critical questions.

Together we focused on employee and student engagement for internal projects such as the renovation of the campus, the curriculum renewal, and reorganization. Sajeeta took the lead in organizing meetings with key stakeholders and focus groups to make sure everyone could voice their opinion/concerns.

I believe Sajeeta’s talent lies in connecting people within organizations and making sure the common goal for the future is shared throughout. To this day I remain close to Sajeeta and rely on her for advice when it comes to project management and my own career path.